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What is a Digital Marketing Intern?

Digital Marketing Intern

Digital Marketing Intern – A digital marketing intern is an individual who works as an intern in a company or organization to gain practical experience and learn about the various aspects of digital marketing. However, Digital marketing refers to raising products, services, or brands over digital channels such as websites, search engines, social media platforms, email, mobile apps, and more.

As a digital marketing intern, your role will involve assisting the marketing team in executing digital marketing strategies and campaigns. You’ll have the opportunity to learn and contribute to different areas of digital marketing, including social media management, content creation, search engine optimization (SEO), pay-per-click (PPC) advertising, email marketing, analytics, and more.

The internship will provide hands-on experience working with digital marketing tools and platforms, analyzing data, implementing marketing tactics, and understanding the digital marketing landscape. It is an excellent opportunity to develop practical skills, gain industry knowledge, and build a foundation for a career in digital marketing.

What are the Requirements for a Digital Marketing Internship?

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Digital Marketing Intern Requirements and Qualifications:-

  • Current enrollment in a bachelor’s degree program (recent graduates considered)
  • The prior internship experience is a plus.
  • Experience using Adobe Photoshop and other content creation tools.
  • Graphic design skills.
  • Computer skills.

Job Summary of Digital Marketing Intern

In this cooperative, entry-level role, you will get a chance to learn effective skills and gain professional practice by working on digital marketing campaigns with our team. Our ideal intern applicant has a fundamental consideration of digital marketing best practices, graphic design capacities, web development experience, and strong communication skills. Applicants should be current students in a bachelor’s degree program.

Duties & Responsibilities

Digital Marketing Interns are responsible for supporting the WSI team in daily activities.

Examples of duties and responsibilities include:

  • Assist with social media campaigns
  • Assist with email campaigns
  • Assist with search engine optimization
  • Assist with web development projects
  • Produce and proofread website content
  • Collect and report data from marketing campaigns
  • Track keyword rankings
  • Attend client meetings
  • Manage and update the company database
  • Design and produce sales materials
  • Complete other administrative tasks as needed

What Does a Digital Marketing Intern Do?

A Digital Marketing Intern assists with all stages of digital marketing campaigns. Digital Marketing Interns can work on various projects, including web development, social media, search engine optimization, and email marketing campaigns. Digital Marketing Interns provide their team with needed help when developing, expanding, and maintaining client projects.

Ø  Skills and Qualifications

A successful Digital Marketing Intern needs various skills and qualifications to perform the required duties of their role. Essential skills for this position include the following:

  • Current enrollment in a bachelor’s degree program
  • Prior internship experience a plus but not required
  • Experience using Adobe Photoshop and other content creation tools
  • Computer skills
  • Strong verbal and written communication skills
  • Proficiency with word dealing out, spreadsheet, and presentation software
  • Ability to quickly learn and process information
  • Organization and time management skills
  • Strong wish to learn along with a professional drive
  • Solid understanding of dissimilar marketing techniques
  • Familiarity with CRM tools, Online analytics, and Google Adwords
  • Passion for the digital marketing industry and its best practices

Ø  Salary Expectations

Digital Marketing Interns are paid $15.00 – $20.00 per hour. The pay rate may depend on the level of experience and education.

How To Get Your First Digital Marketing Internship In 2022

Digital marketing is a budding field attracting people from all walks of life. Over time, the digital world is expanding, increasing the demand for candidates with digital marketing skills. But the fact is that not many companies will hire you when you have no experience.

Therefore, the easiest way to get into Digital Marketing is to intern somewhere first. In time, you can slowly start climbing the ranks and become a full-time employee for the same company or a different one.

How to get a Digital Marketing internship in the summer of 2022!

1. Build your Website Portfolio

Many companies ask for LinkedIn or social network URLs. That’s cool, but you can take this a notch higher.

What if you build your whole portfolio on a website?

It will help differentiate you from the hundreds of applicants out there. It will also help show employers you have a passion for Digital Marketing.

The website could consist of anything realistically, your resume, your projects, or even be based on topics you’re interested in. Creating a basic website is not difficult with the plethora of online tools available. There are lots of step-by-step YouTube videos on this topic.

Moreover, creating your website will require learning more about Digital Marketing. You’ll be forced to learn about SEO, tracking metrics, the different website builders available in the market, content marketing, and further, all of which will make you more knowledgeable than the other applicants and a better digital marketer.

2. Do a Certification Course

Digital marketing skills can easily be learned through free or paid online certifications. In any field, you need theoretical knowledge before practically applying it. The theoretical knowledge creates a foundation for your work. It will also give you a basic idea of which sector in Digital Marketing you want to focus on the most.

There are general digital marketing courses in SEO, content marketing, SEM, paid advertising, copywriting, etc. Here’s a completely FREE system that Google has put together (so you know it will be good): Fundamentals of digital marketing – Digital Unlocked

If this doesn’t suit your interest, you might search “Free Digital Marketing Courses” on Google. There are a lot of them!

3. Networking

It is the golden rule for any job search.


It allows you to gain much knowledge and experience in very little time. Especially in a vast field like Digital Marketing, you were networking with people with more experience than you will help you cut short the learning curve.

Your main goal in networking shouldn’t be to get a job from them or even a referral. It would be best to focus on building a relationship, providing value, and learning everything from them (you’re getting access to FREE knowledge & experience).

Another advantage of this is that your network can even lead to various direct or indirect opportunities in the future.

4. Ask for Feedback

It is probably the most important thing if you want to grow.

If you have been attending interviews for digital marketing internships, and have not been able to clear them, make it a duty to ask where you went wrong. This information will help you grow a lot as a person. It will help you rectify your mistakes in the next interviews and be more valuable than you were in the past.

Learn to take criticism head-on and work it to your advantage. It won’t always be your fault; maybe the company was looking for someone with more experience. But, whatever the case, you have to learn to ask for feedback so that you know for sure.


Digital Marketing is a huge field. Once you start working, you’ll realize its various opportunities. A digital marketing internship will help you narrow down what you want to do specifically under the supervision of experts. If you follow all the above steps, you can bag a very lucrative digital marketing internship that might convert to a full-time job!

It is the only digital marketing course with various internship opportunities. If you’re serious about your career and want to fast-track your growth in Digital Marketing, join Board Infinity’s Digital Marketing Learning Path. Get premium content, 1-on-1 mentoring directly from industry experts, access to major companies’ internship and job opportunities, certification, and more.

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